Tag archives: Guinness

The Guinness Brewing Company of Dublin, Ireland became famous by providing its customers with one thing they needed in addition to beer. That was INFORMATION. Conversation in bars often degenerated into arguments over facts, particularly facts concerning extremes – of such matters as speed, or altitude, or age. This of course was the origin of […]

Some time ago, somebody at the Guinness Brewery (headquartered in Dublin, Ireland) had a brainwave. People in pubs were always arguing about the most this, or the longest or tallest that – but there was no handy authoritative way of settling these disputes. Why not publish some kind of reference book, to be available in […]