Esbee Goes Rugby

Esbee, the Montecito-based clothing brand founded by partners Andrew Schmoller and Eli Gill, is expanding its overall brand image with a foray into sports partnerships.

With the mantra of “Perfect Fits, Best Fabrics, and Made in the USA,” the dynamic duo has announced its partnership with the Santa Barbara-based Grunion Rugby Football Club.

“It’s a natural progression of the brand to partner with a premier sports club that aligns with our image,” says Andrew. “It’s really an honor to be part of a great local tradition.”

Coincidentally, rugby player Ben Oler, a trainer at the Montecito Y, stars in the current ad campaign for Esbee.

Founded in 1978, Grunion RFC is part of the Southern Rugby Union League Division II men’s league and includes a diverse cast of characters originating from the Santa Barbara area, England, Ireland and South Africa.

The first match of the 2025 season is on Saturday, January 11 versus a San Luis Obispo team, and the following Saturday against a team from Pasadena.

Both matches are at Elings Park at 11 am